In April, BHIM had promised a cashback of Rs. 750 to all its customers. August rolls in and so do the complaints. Social media sites are flooding with unsatisfied customers whose cash-backs have been pending for a month.
The Bharat Interface for Money(BHIM) app was designed by the National Payments Corporation of India(NPCI). Users say that the app has not honoured its advertised promises. According to the terms of the offer, users were supposed to receive the cash back for June by July 10.
— BHIM (@NPCI_BHIM) April 14, 2018
In addition to non-receipt of cashback, users have also expressed grievances over the helpline service. They say that it is impossible to get through.
Hundreds of users have taken to Twitter to express their frustrations. Despite repeatedly enquiring from BHIM, NPCI and the Ministry of Electronics and IT(MeitY), no payments have been promised to the users.
Is it a scam or what? Eating peoples money for such long periods, minus any interest. What a beautiful way to collect money from the masses. And use it somewhere else entirely. Great going @NPCI_BHIM @narendramodi fail hai apki app sir. Gareebon ka paisa mat khao.
— PANKAJ PUROHIT (@philocalistmind) August 7, 2018
Not received cashback for June month. I know you will reply that you will DM , but after DM you guys don't do anything. We have already exchanged DM ….now what?
— sridhar (@sridhar_008) July 23, 2018
I haven't received this month's cashback
— aldrich D'souza (@000548al) July 23, 2018
According to the advertising of the app, the BHIM would credit the cashback amount by the 10th of the following month. By this rule, cashback for June should have arrived by 10th July. Similar incidents happened in the previous month. Cashback for May was received after the deadline of 10th June.
In response to some of the tweets, BHIM has replied that the scheme has been modified and for transactions from 1 July, it only applies to new users and not existing ones. Customers have not yet received cashback due to them on the month of June.
It must be noted that though BHIM’s advertising campaign was primarily on Twitter, the new update news came only as a reply to the complaints.